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Thursday, 21 September 2017

Defenders Becomes Least Viewed Marvel Netflix Series

Perhaps The Defenders are weaker than we once thought.

According to a new study, the latest Marvel TV series was the least-watched Netflix Marvel original series premiere in the U.S. as measured over the first 30 days of viewership, according to an analysis by Jumpshot, a marketing-analytics firm.

Season 2 of Daredevil still remains the most watched of the bunch, and for the comparison, following the August 18th premiere of the new show, The Defenders clocked in with just 17% of the viewership that Daredevil season two received back in March 2016.

The study looked at Netflix U.S. subs who watched at least one episode of each series.

Aside from being the least viewed if the Marvel Netflix shows, The Defenders also had the largest week-over-week drop in viewership, declining by 67%, 48% and 41%, respectively, over the 30-day period, per Jumpshot.

The Defenders sees the likes of Daredevil, Jessica Jones, Luke Cage, and Iron Fist reluctantly banding together to save New York City from criminal mastermind Alexandra Reid.

Starring Charlie Cox, Kristen Ritter, Mike Colter, Finn Jones and Sigourney Weaver, The Defenders is currently streaming its first season on Netflix right now.

Source: Variety

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